ReadySet

Brand & Audience · Experiential Marketing

Experiential marketing,
with a multiplayer engine inside.

Real-world campaigns that audiences play instead of watch — measurable, repeatable, and engineered for the feed.

Book a demoSee how it works
Team Nova
Team Tide
Team Lumen
Live • 12 teams

Next checkpoint

Rooftop terrace — 180m

Live leaderboard
Live
1Nova
500
2Tide
500
3Lumen
500
4Echo
500

Why experiential teams pick this

Footfall that turns into playable, postable proof.

From passive to active

Walk-by becomes participation. Participation becomes story. Story becomes share.

Site-aware design

Missions adapt to the venue, the city, the route — the campaign feels native, not bolted on.

Outcome-tuned

Drive trial, capture leads, push to retail — set the goal and we'll engineer the gameplay around it.

Premium feel

Cinematic visuals, thoughtful pacing, and a calm mobile UI — never the cheap arcade aesthetic.

Built-in earned media

Designed so the audience produces the campaign's most-shared moments themselves.

Real-time control

Pivot live: extend a hot zone, drop a flash mission, surface a sponsor — all without touching code.

How it plays

Open the app. Step into the game.

Attendees download the ReadySet app, enter the event code, and join — no account required. From the first checkpoint to the finale, ReadySet runs the show.

  1. 01
    R

    Event code

    R3DY

    Open the app, join the game

    Attendees download the ReadySet app, enter the event code, and join — no account required.

  2. 02

    Choose your squad

    • Nova
      6/8
    • Tide
      5/8
    • Lumen
      4/8
    • Echo
      5/8

    Form your squad

    Auto-balanced or self-picked teams of 4–8. Color, name, and avatar locked in seconds.

  3. 03
    Live · 16 squads

    Next

    Atrium · 240m

    Read the map

    Your venue, lit up with checkpoints, missions, and rival teams moving in real time.

  4. 04

    Mission · 03

    Capture your squad with the rooftop view.

    +120 ptsCapture

    Run missions

    Photo, video, trivia, AR, head-to-head — designed around your event. Fast, surprising, sharable.

  5. 05

    Live

    • 1Nova
      4,820
    • 2Tide
      4,615
    • 3Lumen
      4,390
    • 4Echo
      4,115

    Climb the leaderboard

    Live ranking, surprise twists, and a finale moment the room remembers.

Easy for producers

Plug into your production. Ship the campaign on time.

We slot into your creative agency stack with a clean handover: brief in, live experience out — without the tech build burden.

  • Agency partnership model

    We work as a delivery layer for creative agencies — your concept, our engine, joint credit.

  • Bespoke when it matters

    Custom missions, white-label app, custom rewards — without rebuilding from scratch.

  • One platform, multiple cities

    Run the same campaign across markets with localized missions and a unified ranking.

  • Production-grade timelines

    Briefed in weeks, not quarters. Built to ship on the campaign clock.

Event control

Live

12 cities

On a single tour

  • Markets live12
  • Active players8.4k
  • Missions / city18
  • StatusTour live
Teams
Map
Missions
Mallory Killner
ReadySet helped transform our Halloween run into a highly social, branded multiplayer experience with live leaderboards and interactive checkpoints.
Mallory Killner·Founder, No More Lonely Runs

What campaigns deliver

5.1×

Engagement vs. static

68%

Opt-in to follow-up

12 cities

Tour-ready

Live

Campaign analytics

“We used to estimate the impact of an activation. With ReadySet, we ship the campaign and the dashboard at the same time.”
Experiential Lead · Global creative agency

Related solutions

Keep exploring what ReadySet powers.

All solutions

Your event, unforgettable

Tell us the venue.
We'll bring the game.

A 30-minute call is enough to design exactly what your guests will be doing — and posting about — on the day.

Book a demoGet started